[PHASE TWO STUDIOS · BLOG]

Notes from the studio

Sharing what we've learned and our views on brand, content, photography and everything in between. Written by the people doing the work at Phase Two Studios.

[9 JUNE 2026]
Why Pausing Your Meta Ad Spend in Q2 2026 Is Costing You More Than You Think
Businesses pulling back on Meta ads right now are making a costly mistake. Here's what's actually happening to your campaigns when you go dark, and why Q2 2026 is a particularly bad time to blink.
4 min read
[2 JUNE 2026]
Your First Event Photography Job: What to Do Before, During and After
Shooting your first event as a photographer is equal parts exciting and nerve-wracking. Here is a practical breakdown of how to prepare, what to do on the day, and how to handle the edit and delivery afterwards.
5 min read
[31 MAY 2026]
Why Small Businesses Can't Afford to Ignore Marketing (And How to Do It on a Tight Budget)
Marketing feels like a luxury when money is tight, but ignoring it is usually more expensive in the long run. Here's how small businesses can prioritise it without blowing the budget.
4 min read